About

We are Ferrara. We are an undisputed leader in sweet snacking. We believe in sharing delight in every bite.

Through high-quality products, superior innovation, and a portfolio of loved brands, Ferrara continues to win in the sweet spot of snacking. We keep our finger on the pulse of what our consumers want: the legendary favorites they love and new flavors and products they desire.

Our Values

Our values help our people succeed:

We Are Empowering

We Are Collaborative

We Are
Agile

We Lead With Integrity

We Are Empathetic

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Our Team
Join Our Team
  • Marco Capurso, Chief Executive Officer

    Marco Capurso

    Chief Executive Officer

    Marco oversees the strategic direction of our leading confectionery company – one of the fastest growing in the category.

    A highly accomplished executive with a wealth of Consumer Packaged Goods experience and expertise in international market expansion, Marco is passionate about developing profitable and sustainable businesses through high performing teams. Prior to joining Ferrara, he served as the Chief Business Officer, Asia-Pacific, the Middle East and Africa (APAC MEA) for Ferrero, a related company of Ferrara, and the world’s third-largest chocolate confectionery company.

    Through his nearly 25 year tenure with the organization, Marco has served in various domestic and global roles across three continents ranging from marketing to business management.

  • Maurizio Ficarra

    Maurizio Ficarra

    Chief Financial Officer

    Maurizio oversees the management of the Finance, Information Technology and Legal teams. He will direct the management of strategic financial planning, governance and compliance principles to preserve company assets and ensure accurate financial representation while bolstering Ferrara’s commercial capabilities to better enable the brand portfolio strategy.

    Before joining Ferrara, Maurizio spent 35 years at Ferrero where he served in various finance roles across Europe, Mexico and the United States. Most recently he was the area International CFO for Ferrero in Luxembourg.

  • Michael Murray

    Michael Murray

    Chief Operating Officer

    Michael Murray serves as Ferrara’s Chief Operating Officer, responsible for all aspects of Ferrara’s supply chain and operations. Since joining in 2014, he has worked with multiple internal and external partners to create a world-class supply chain with capacity of more than 1 billion pounds of confections annually.

    Before joining Ferrara, Mike was a partner at McKinsey & Company where he spent 14 years leading Operations projects across a broad range of industries. Mike received a BA in History from Dartmouth College and MBA from the University of Chicago.

    Mike enjoys time with his wife and three children, and in his free time likes to downhill ski and watch his favorite baseball team, the Chicago Cubs.

  • Emanuele Celani

    Emanuele Celani

    Chief Human Resources Officer

    Emanuele serves as the human resources business partner to the CEO and oversees all human resources functions. As the Chief Human Resources Officer, Emanuele contributes to the company’s overall vision and provides strategic input to attract, recruit, develop, engage and retain world-class talent. Under his leadership, the HR function improves the employee experience and fosters an open and inclusive working environment for all employees.

    Before coming to Ferrara, Emanuele held roles in manufacturing, supply chain and HR at various companies including Bayer, Reckitt Benckiser, Mars and Ferrero, working and living in Europe, Asia and the US. Prior to being named CHRO, he served as Ferrara’s Vice President of Human Resources.

    In his spare time, Emanuele loves reading, listening to music and practicing sports, in particular running and tennis. He enjoys spending time with his wife and two children and traveling the world with them.

  • Heather Boggs

    Heather Boggs

    Chief Innovation Officer

    In her role, Heather oversees the creation and development of Ferrara’s Innovation Pipeline in addition to our Quality and Sustainability teams. She joined the company in August 2018, and since then she has brought several exciting innovations for Ferrara’s Leading Brands to market, such as NERDS Gummy Clusters, Trolli Gummy Creations and SweeTARTS Chewy Fusions. Heather and her team are passionate about creating new experiences for its consumers and are focused on delivering even more breakthrough innovation ahead!

    Prior to joining Ferrara, Heather was the Head of R&D for the Refrigerated Business Unit at The Kraft Heinz Company. In her time there she and her team launched key innovations for many iconic brands including Kraft Macaroni and Cheese (removal of artificial dyes), and Capri Sun Sport and Capri Sun Refreshers.

    Heather is a mom to two active boys and you can often find her at baseball field or basketball court. In her spare time, she enjoys health and fitness, as well as the outdoors.

  • Greg Guidotti

    Greg Guidotti

    Chief Marketing Officer

    Greg is responsible for Sugar Confections and Fruit Snacks across Ferrara’s Every Day and Seasonal Businesses. As CMO, he leads the equity and strategic direction of our portfolio of beloved brands – with full focus on delivering portfolio leadership, growth and profitability.

    Prior to joining the company in March 2019, Greg was at Kraft Heinz for six years. He was most recently the Head of Marketing of their meat business, which included notable brands like Oscar Mayer, Lunchables and Just Crack an Egg. Before Kraft Heinz, Greg held a number of leadership roles across the U.S. and Southeast Asia for P&G, Gillette and Kraft Foods.

    Greg graduated from Bates College and holds an MBA from the University of Connecticut. He currently resides in the Chicago suburbs with his wife and three kids.

  • Adam Roscher

    Adam Roscher

    Chief Customer Officer

    Adam is responsible for Ferrara’s category management, customer marketing, eCommerce and field sales teams. Adam joined the company in 2018, first leading sales in the Ferrara Grocery channel to strong share growth before more recently leading the internal Sales Strategy group.

    Before Ferrara, Adam spent 12 years at The Kraft Heinz Company. There, he had the opportunity to build strong relationships with key customers through his various roles. He is a proud alumnus of the University of Illinois where he majored in Marketing.

    Adam resides in the Northern Suburbs with his wife and three young children. When he isn’t chasing his kids around the yard, he enjoys golfing, barbecuing, and watching sports - usually cheering on his beloved Illini!

  • Alessandro Pappa

    Alessandro Pappa

    Head of International Business

    As Head of International Business, Alessandro leads Ferrara’s international sales and growth strategies, assessing international markets, surveying the existing landscape and establishing a go-to-market strategy that marries our brands with demand in new geographies.

    Before joining Ferrara, Alessandro spent nearly 20 years at Ferrero, most recently as VP, Marketing, Mexico and Central America where he was instrumental in introducing Tic Tac and Kinder to consumers in those countries. Prior to this role, he was the Marketing Director for LADM which includes Colombia, Chile, Venezuela, Ecuador, Peru and Bolivia.

  • Olivier Bouret

    Olivier Bouret

    Chief Supply Chain Officer

    Olivier brings a wealth of experience to Ferrara, having spent more than 30 years in operations and serving most recently as the Chief Supply Chain Officer of Whole Earth Brands, with full responsibility of their operations. Olivier served more than 25 years at Kraft Foods and Mondelez in a variety of roles covering manufacturing, engineering, and supply chain in different geographies such as South America, Europe, and the last 11 years in the U.S.

Ferrara Fun Facts

We produce approximately 2 million pieces of our iconic Lemonhead candy per day

Chuckles® have been around longer than talking movies

In one year we have produced 38 Million Nerds ropes: that’s enough for every citizen of New York, Los Angeles, and Chicago to have 2 ropes each