The Future of Candy
Our R&D facility and cutting-edge data tools allow us to anticipate evolving customer preferences, while remaining focused on the quality and consistency of ingredients in every candy product we make.
What does our future look like? From here, it looks pretty sweet! We have a clear vision of what we want to accomplish: we are determined to lead the future of confections and continue to delight our consumers. Since December 2017, we have been backed by Ferrero, a global confections powerhouse, including its unparalleled chocolate knowledge and vast R&D resources to help propel our portfolio forward, surprising our consumers with new and innovative creations.
New! Trolli® Sour Brite All-Star Mix
Trolli®, the original Inventors of the Gummi Worm, will launch Sour Brite All-Star Mix in 2019. All-Star Sour Brite features the most original shapes in a single bag, including: Crawlers, Sloths, Octopuses, Llamas and Tiny Hands.
Improved Recipe! Butterfinger
The Improved Recipe Butterfinger® will continue to deliver on the crispety, crunchety, peanut-buttery flavors consumers love, along with better ingredients, better packaging, and improved freshness. Coming soon.
New! SweeTARTS® Ropes Bites
Signature soft & chewy ropes now in a variety of five delicious bite-sized flavors including Strawberry, Green Apple, Orange, Cherry and Blue Punch! Coming soon.
New! SweeTARTS® Mini Chewy Berries & Cherries
SweeTARTS® Berries & Cherries is a brand new flavor for the loved classic, offering a variety of berry flavors in a mini chew. Flavors include: Raspberry, Blackberry, Blue Berry Punch, Dark Cherry and Mixed Berry. Available in 2019.
New! Sour Big Chewy NERDS
NERDS goes Sour! Sour Big Chewy NERDS feature new flavors and a chewy center covered in a crunchy NERDS candy shell. Coming soon.
New! Black Forest® Juicy Bears
The only gummy bear with a juicy, bursting center made with real fruit juice and four unique flavor combinations: Strawberry/Lemon, Watermelon/Lime, Cherry/Melon and Mango/Plum. This product represents a proprietary Ferrara capability: inserting actual liquid into a gummy. Available now.